How many times have you heard, “The money’s in the list!” It seems impossible to browse an Internet Marketing forum or scan a list of “How To Make Easy Money” articles and ebooks without tripping over that phrase ten times. It happens to be 100% true.

Without a responsive, loyal list, you have no one to directly market to. You already know that, if you just send messages and ads blindly out into virtual space, nothing will happen. You do know that, don’t you?

Your solution to List Building involves several steps that you can master and use to start building your own loyal list of customers. When you send emails out, marketing one of your products to your list, quite a few will buy that product. Over time, as more and more learn to trust your credibility, the ones who actually click the Buy Now button will grow.

To start with, you need two different things: #1…Know who your target market is and #2…Know how you are going to capture their email addresses. You can identify your target market by using search engines and keyword tracking tools. You can capture your customer’s email addresses by building an opt-in landing page, commonly called a squeeze page by today’s marketers. Read the rest of this entry

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Ok. You’re ready to market online. There are a bazillion different options you can choose from for promoting your products or services.

WordPress Marketing is a strategy that can make you thousands
of dollars if done correctly.

If you don’t know WordPress, it is a FREE blog service that allows you to create, and thus control, your own website (blog) for free! You can use your own domain name (wordpress.com/nameofyourblog) and anybody with an internet connection can view your page by visiting that web address.

Now you’re online and ready to do business! Got your own product or selling OPP’s (Other People’s Products), all you gotta do is market. Pick a hot product and write a review, or
provide your readers with tips and shortcuts. You can place ads on your site for Google or Yahoo (also FREE) and YOU GET PAID anytime someone just clicks on one of the ads on your site!
It’s a short learning curve and can be lucrative.

Let’s see what else we can do with WordPress.

You know that “the Money is in the List”, why not build your opt-in list of email subscribers by giving away something of value for FREE right from your blog, in exchange for the email address of your reader. You could give-away e-Books, e-Courses, software or a short report. Be sure that what you offer is something that is of value, something you would want yourself. If you choose the freebie wisely, you’ll have a subscriber for life.

Good autoresponders services are available for under $20 a month and you can easily set up the email address capture form where the customer must enter their first name and email address in order to receive the free download you have chosen to offer.

You can find free auto-responder services, but it’s wise to invest on the paid auto-responder service as you can be sure of high deliverabilty of your messages with paid services.
Once you harvest their email addresses you can promote (legally!) products and/or services to them via email and then you can make some serious money!

Of course, creating and marketing your own product is the way to greater riches. That then lends itself to building your own army of eager affiliate marketers selling your product for a commission! That is WordPress marketing in a nutshell!

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