You have decided that the time has arrived when you need to have an internet prescence for your small business. You have started to come to terms that the internet is the future of advertising. The old favourites of paper based business directories, newspaper adverts and media advertising may soon be a thing of the past. We all have to move with the times if we are to continue to succeed.

What is often scary for the new website owners are all of the initial costs involved with setting up a site. I remember all too well just how expensive it was around ten years ago when I had my first website designed and built. It was based on the subject of speech therapy for stammering and I was investing in this new site at a time when I did not have a great deal of money. I have to say that it has proven to be one of the best investments that I have ever made. The website certainly enabled a lot of people to find out about the stuttering therapy service that I offer.

These initial setting up costs include the web design, the web hosting and the purchasing of the domain. Then there are the ongoing costs of web promotion; there is of course no point in having a top notch website if nobody ever visits it.

So how can we ensure that we receive a web design service at an affordable price? Just like it is in other forms of business it is not so much what you know but who you know. It is prudent to ask people that you know if they are aware of any web designers. This way you may be able to secure a deal on “mates rates”.

A second idea is to search for freelance web designers rather than going to a web design agency. Many up and coming web designers start up on their own on a self-employed basis and are normally happy to offer a discount whilst they are building up their portfolio.

Tagged with: • • • • •

Filed under: Internet Marketing

Like this post? Subscribe to my RSS feed and get loads more!