Internet Marketing Product Reviews and Helpful Tips.
When I saw “Free High Quality Reports”, my first thought was “Yeah, sure. Free AND High Quality!”
But I joined. Why not – it’s free.
I joined with healthy skepticism. I am usually pretty critical of the free content you find out there.
However, I soon found my skepticism melting away. In fact, I was quite pleasantly surprised by what I found.
In this short (37 page) – and free – ebook Harvey has managed to include one unique idea after another on a wide variety of topics starting with his controversial stance on search engines and moving on to
- Getting traffic to your site
- Preselling with free ebooks
- Preselling with articles
- Autoresponders and follow up campaigns
- Ad tracking
- affiliate marketing
- ClickBank
- Viral marketing
- PDF book creation
- Ebook rebranding
- Creating niche sites
- Resale rights
He even throws in an amazing viral idea at the end
and it caught me completely off-guard.
Check it out …..
Bob
Why? Because the would-be “netpreneur” has access to way more
training than ever before. It’s possible to get up to speed very
quickly on what is needed to get started online. This, in turn,
means that people quickly recognize what offers true value and
what does not. They see so many sales letters that they become,
to a certain degree, immune to the typical hype. They’re willing
to spend – but they want value for money. They want to be treated
like intelligent and discerning adults.
So here’s a message to all ‘gurus’ (and aspiring gurus) who are
keen to get their share of the dollars waiting to be sent flying
their way via cyberspace.
1) What does it take to make people want to buy “you” rather than
some other internet marketer?
2) What might make people want to unsubscribe from your list?
3) And what pushes them into asking for a refund?
What Makes People Want to Buy?
- They buy if they can see that a product will give them new
knowledge and understanding.
- They buy if the purchase will speed up business growth.
- They buy if a product will automate a task that eats into their
time. (People quickly learn to spend their time on marketing and
product creation, rather than repetitive tasks.)
Tip: Once newbies have been exposed to a few sales pages, it’s
not long before they learn to look beyond the sales hype. They
study a sales letter carefully to work out what the product will
“really” offer them. (Do they need this? Or will it duplicate
something else they own?)
They also learn to look for value for money. Some higher-priced
products are worth every cent. Some cheaper products add very
little to what they already know.
(Note: Savvy internet marketers already realize that if they put
together online interviews offering truly valuable information,
they are far more likely to attract and keep new customers. A
quick example: Jane Smith listens to a one-hour audio interview
on search engine optimization and traffic. She finds out some
really useful information she has not so far heard anywhere else.
She decides that this guy knows what he’s talking about and
shells out a couple of hundred dollars for his products.)
What Makes People Want to Unsubscribe from a List?
- Getting four identical emails trying to sell them the same
product, because the sender hasn’t figured out how to move them
from one list to another after they buy.
- Getting a ‘canned’ email sounding full of excitement about a
new product or service – which turns out to be a duplicate of the
email they get from six other marketers who are affiliates for
the same product.
- Getting email from a product creator about anything under the
sun because you bought XXX product from them. If your customers
sign up for a newsletter, they expect mailings.
What Makes People Want to Ask for a Refund?
In the past, buyers tended to shrug and write off a bad purchase.
But increasingly, people are prepared to stand up for their
rights. If they feel they have not received value for money, they
will ask for a refund.
So what makes them decide to ask for their money back?
- Software that doesn’t work as it is supposed to.
- Physical products (CDs, DVDs) that don’t work on their
systems.
- An e-book that is full of content easily found in an hour’s
net-surfing.
- An e-book that has skimped on content or that has been poorly
written.
- An e-book that not only skimps on content but is full of links
to up-sells to get the ‘really valuable’ information, or is full
of affiliate links.
The last case, an e-book full of affiliate links or links to an
up-sell…is something you should be giving away free as part of
your viral marketing campaign. Charge for it and you risk your
reputation for being a source of quality information.
Other things that bite into your customer’s valuable time.
- MP3′s that are streamed from a website rather than being
downloadable.
- e-books that are in “.exe” format only, so the customer can’t
print them out in one ‘hit’ (and can’t access them on a Mac
computer).
Give your clients anything that they can listen to or read away
from the computer. Most of them spend enough hours a day at the
keyboard already. They’d rather load an audio interview
into their MP3 players and listen while they go for a walk or
relax in the sun. They’d prefer to print out an e-book and read
it or mark it up while sitting in an easy chair.
Please, please don’t tether them to the computer!
And finally, about those “name squeeze” pages. People are very
quickly getting tired of having to give up their email addresses
just to get to a sales page. Do you want them to buy or not?
These days, unless there’s a huge buzz around the Net and they
want to see what it’s all about, prospective customers are just
as likely to click the ‘back’ button on their browser, or close
the window and leave.
After all, there’s always another internet marketer waiting to
sell them a product. Probably one very similar to yours.
Marketers who respect their client’s time and intelligence are
the ones who will get their loyalty – and their cash.
Recently I found myself thinking my luck was running a bit south. It made me take a look inward and I thought I’d share what I found to be a life-changing discovery. Not one by any means new, just a fresh start, so to speak.
I am going to ask you to something very weird right now.
I want you to listen to your thoughts. Now tell me, what thoughts fill your head? Would you label them as positive, or negative?
Now let’s assume you’re strolling down the street with these thoughts, do you think anyone who meets you would be able to tell you what’s on your mind?
The answer to number one is, it’s up to you. But, the answer number two can be pretty generic. Although people will not be able to tell you exactly what you think, they will more or less have an idea of how you are feeling.
Here’s another question. When you enter a party filled with friends, do they all fall silent as if something terrible had happened? Or does everybody there perk up as if waiting for something exciting to happen?
You know what? The answer to all these depends on your frame of mind. It seems we ‘bring about what we think about’.
Thoughts are very powerful. They affect your general attitude. The attitude you carry is reflected in your appearance, unless, of course, you are a great actor. Your attitude will have an affect on people around you. Attitude is contagious.
But, here’s the good news, You, and only you, can determine
your attitude. You have a choice, do you want to spread negativity or cheer?
Positive thoughts have a warm, magnetic effect. Those around a person emitting a positive attitude feel energized as well.
On the other hand,negative thoughts have a draining effect on others. Aside from making you look gloomy and sad, negative thoughts can turn a festive gathering into a funeral wake.
A positive attitude attracts people, while a negative attitude repels them. People tend to avoid those who carry a negative attitude. So, if you fell you aren’t connecting with someone,
check your attitude!
Attitude can also be defined as a way of looking at the world. If you choose to focus on the negative things in the world, more or less you have a negative attitude brewing up. However, if you choose to focus on the positive things, you are more likely carry a positive attitude. Notice the word “choose”.
It’s important to note that your attitude is your choice. Nobody else has the power to make you choose your thoughts, so choose them wisely.
Let’s see what benefits come with having a positive mental attitude. Here are 6 reasons to have a positive attitude:
1. It will promote better health.
2. Improves one’s self-confidence.
3. Promotes a better physical appearance.
4. Boosts one’s self-aasurance.
5. Gives one an attractiveness, more friends.
6. Positve people have much less stress to deal with.
A positive attitude begins with a healthy self-image. If you will love the way you are and are satisfied, confident, and self-assured, you also make others are around feel the same way.
A negative attitude, on the other hand, has, of course, an opposite effect. So, carrying a negative attitude has a twofold drawback. You feel bad about yourself, and you make others feel the same way. It’s the old “one Bad Apple…” syndrome.
Now let’s explore how to be positive. If you want to have a positive attitude, you have to have healthy thoughts. It’s tough to be positve when all around you seems negative. Start by avoiding negative people. Simply tell that person you choose to avoid negativity. Find some affirmations to use daily. Begin to think about the blessings you have. Encourage others to do the same. Stop reading the news. Good news doesn’t sell so all you’ll get in a newspaper is bad news. Avoid it.
To have a healthy outlook on life, you need to think happy thoughts, and hear positive things. So, what can you do? Well, for starters, you could see a funny movie, listen to your favorite music, you could play with children, spend some time telling jokes with friends. All these activities fill you with positive stimuli, which in turn promotes positive attitude.
Your positive attitude will benefit other people. Remember, Attitudes are contagious, make your virus a positive one. When someone is down, give them hope, that’s positive. If you have a positive attitude it will spread.
Don’t confuse normal human emotions as being negative, however. But dwelling on these thoughts for far too long is not healthy either. There is a time to mourn.
Additionally, if you are troubled, even in your darkest hour, focus on the good things in life, you will always have hope. 99% of the things we worry about, never happen.
You have nothing to lose by adopting a positive mental attitude. In fact,studies show that such an attitude actually retards aging, makes you healthier, helps you develop a better stress coping mechanism, and has a very positive effect on all the people you meet every day. So, what’s not to like about a positive attitude?
Attitude is Everything!
Make it a Great Day and help someone else have one too!
Bob Kimball
P. S. Check out Qassia!
Submit bits of ‘Intel’ and get backlinks to your site.
It’s currently in Beta and it’s free to join.
Ok. You’re ready to market online. There are a bazillion different options you can choose from for promoting your products or services.
WordPress Marketing is a strategy that can make you thousands
of dollars if done correctly.
If you don’t know WordPress, it is a FREE blog service that allows you to create, and thus control, your own website (blog) for free! You can use your own domain name (wordpress.com/nameofyourblog) and anybody with an internet connection can view your page by visiting that web address.
Now you’re online and ready to do business! Got your own product or selling OPP’s (Other People’s Products), all you gotta do is market. Pick a hot product and write a review, or
provide your readers with tips and shortcuts. You can place ads on your site for Google or Yahoo (also FREE) and YOU GET PAID anytime someone just clicks on one of the ads on your site!
It’s a short learning curve and can be lucrative.
Let’s see what else we can do with WordPress.
You know that “the Money is in the List”, why not build your opt-in list of email subscribers by giving away something of value for FREE right from your blog, in exchange for the email address of your reader. You could give-away e-Books, e-Courses, software or a short report. Be sure that what you offer is something that is of value, something you would want yourself. If you choose the freebie wisely, you’ll have a subscriber for life.
Good autoresponders services are available for under $20 a month and you can easily set up the email address capture form where the customer must enter their first name and email address in order to receive the free download you have chosen to offer.
You can find free auto-responder services, but it’s wise to invest on the paid auto-responder service as you can be sure of high deliverabilty of your messages with paid services.
Once you harvest their email addresses you can promote (legally!) products and/or services to them via email and then you can make some serious money!
Of course, creating and marketing your own product is the way to greater riches. That then lends itself to building your own army of eager affiliate marketers selling your product for a commission! That is WordPress marketing in a nutshell!
Here are two more resources that are guaranteed to help you make money as an affiliate marketer.
